Privacy Policy

Last updated: June 4, 2026

At cinchora, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how cinchora (“cinchora,” “we,” “us,” or “our”) collects, uses, shares, and protects information when you visit our website, place an order, contact us, or interact with our services.

By using our website, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect personal information that you provide directly to us, information collected automatically when you use our website, and information from service providers that help us operate our store.

Information you provide to us

We may collect the following information when you place an order, create an account, contact us, sign up for emails, leave a review, or request support:

  • Name
  • Email address
  • Phone number
  • Shipping and billing address
  • Order details
  • Payment-related information
  • Account login details, if you create an account
  • Customer support messages
  • Product reviews, photos, videos, or other content you choose to submit
  • Photos or videos you provide for returns, replacements, CinchCare+ support programs, TubeCare+ support, or other customer service purposes

We do not intentionally collect sensitive personal information such as health information, medical records, or government identification numbers through our website. Please do not include sensitive medical or health information when contacting us.

Payment information

When you make a purchase, your payment information is processed securely by our payment providers. We do not store full credit card numbers on our own systems.

Depending on the payment method you choose, your payment may be processed by Shopify, Shop Pay, PayPal, Apple Pay, Google Pay, credit card networks, or other payment providers available at checkout. These providers may collect and process your payment information according to their own privacy policies.

Information collected automatically

When you visit our website, we and our service providers may automatically collect information such as:

  • IP address
  • Device type
  • Browser type
  • Operating system
  • Referring website
  • Pages viewed
  • Products viewed
  • Items added to cart
  • Checkout activity
  • Date and time of visit
  • Approximate location based on IP address
  • Cookies, pixels, and similar tracking technologies

This information helps us operate our website, improve the shopping experience, prevent fraud, measure performance, and show relevant marketing where permitted.

2. How We Use Your Information

We use your personal information to:

  • Process and fulfill your orders
  • Ship products to you
  • Confirm payments and prevent fraud
  • Provide customer support
  • Respond to questions, returns, refunds, and replacement requests
  • Provide CinchCare+ support programs where applicable, including TubeCare+ support for eligible products
  • Send order confirmations, shipping updates, and service messages
  • Send marketing emails or messages if you have opted in or where permitted by law
  • Personalize your shopping experience
  • Improve our website, products, and services
  • Analyze website performance and advertising effectiveness
  • Protect our website, customers, and business
  • Comply with legal, tax, accounting, and regulatory obligations

3. Shopify and Other Service Providers

Our store is powered by Shopify. Shopify helps us host and operate our online store, process orders, support checkout, manage customer information, and provide tools that help us run our business.

We may also share information with trusted service providers that help us operate our store, including:

  • Payment processors
  • Shipping and logistics providers
  • Email and SMS marketing platforms
  • Customer support tools
  • Analytics providers
  • Advertising platforms
  • Fraud prevention providers
  • Website hosting and technology providers
  • Review and user-generated content platforms

These service providers are allowed to use your information only as needed to provide services to us or as otherwise permitted by law.

4. Cookies, Pixels, and Advertising

We use cookies, pixels, tags, and similar technologies to operate our website, remember your preferences, analyze traffic, improve performance, and support advertising.

These technologies may be used to:

  • Keep your cart active
  • Remember website preferences
  • Understand how visitors use our website
  • Measure marketing performance
  • Show relevant ads on platforms such as Google, Meta, TikTok, or similar advertising networks
  • Prevent fraud and improve website security

You can manage cookies through your browser settings. Depending on your location, you may also see cookie or privacy preference tools on our website, including options to opt out of certain types of tracking.

We do not sell personal information for money. However, some privacy laws may define certain advertising or analytics activities as “sharing,” “targeted advertising,” or “sale” of personal information. Where required by law, you may opt out by using the “Your Privacy Choices” link on our website or by contacting us.

We also honor Global Privacy Control signals where legally required.

5. Marketing Communications

If you sign up for our emails, SMS messages, or other marketing communications, we may send you updates about products, offers, promotions, and brand news.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in our emails. For SMS messages, you may opt out by following the instructions in the message.

Even if you opt out of marketing, we may still send you non-marketing messages related to your order, account, shipping, customer support, returns, refunds, replacements, CinchCare+ support programs, or other service matters.

6. How We Share Information

We may share your personal information in the following situations:

With service providers

We share information with service providers that help us process orders, ship products, accept payments, provide customer support, manage marketing, analyze performance, and operate our website.

For legal and safety reasons

We may disclose information if required by law, legal process, regulation, court order, or government request. We may also disclose information to protect our rights, prevent fraud, investigate security issues, or protect the safety of our customers, website, or business.

In a business transfer

If cinchora is involved in a merger, acquisition, sale of assets, financing, restructuring, or similar business transaction, your information may be transferred as part of that transaction.

With your consent

We may share information when you direct us to do so or when you otherwise give us permission.

7. Data Retention

We keep personal information for as long as necessary to provide our services, fulfill orders, resolve disputes, prevent fraud, comply with legal obligations, and maintain business records.

Order records may be retained for tax, accounting, fraud prevention, customer service, and legal compliance purposes. Customer support messages, photos, or videos submitted for returns, replacements, CinchCare+ support programs, or TubeCare+ support may be retained as needed to review and resolve the request.

When information is no longer needed, we will delete it, anonymize it, or securely store it according to applicable law and business requirements.

8. Security

We use reasonable administrative, technical, and organizational measures to help protect your personal information.

However, no method of transmission over the Internet or electronic storage is completely secure. We cannot guarantee absolute security, but we work to protect your information and reduce risks.

You are responsible for keeping your account login information secure if you create an account on our website.

9. International Data Transfers

We may process, store, and transfer personal information in countries other than your own, including the United States, Canada, and other locations where Shopify or our service providers operate.

These countries may have privacy laws that differ from those in your region. When required, we use appropriate safeguards to help protect personal information transferred internationally.

10. Your Privacy Rights

Depending on where you live, you may have rights regarding your personal information. These rights may include the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of personal information
  • Request a copy of your personal information
  • Opt out of certain marketing communications
  • Opt out of sale, sharing, or targeted advertising where applicable
  • Restrict or object to certain processing
  • Withdraw consent where processing is based on consent
  • Appeal a privacy rights decision where required by law

To exercise your rights, please contact us at:

withu@cinchora.com

We may need to verify your identity before responding to your request. We will respond within the time required by applicable law.

11. California and U.S. State Privacy Rights

If you are a resident of California or another U.S. state with applicable privacy laws, you may have additional rights regarding your personal information.

The categories of personal information we may collect include:

  • Identifiers, such as name, email address, phone number, shipping address, billing address, and IP address
  • Commercial information, such as products purchased, viewed, or added to cart
  • Internet or network activity, such as website usage, browser information, and interactions with our website
  • Geolocation information, such as approximate location based on IP address
  • Payment-related information processed by payment providers
  • Customer support information, such as messages, photos, or videos you choose to send us
  • Inferences, such as product preferences or shopping interests based on website activity

We collect this information from you, your device, Shopify, payment providers, advertising partners, analytics providers, and other service providers.

We use this information for the purposes described in this Privacy Policy, including order fulfillment, customer support, fraud prevention, analytics, advertising, CinchCare+ support programs, and business operations.

We do not sell personal information for money. As explained above, certain advertising or analytics activities may be considered “sharing,” “targeted advertising,” or “sale” under some privacy laws. You may opt out by using the “Your Privacy Choices” link on our website or by contacting us at withu@cinchora.com.

We will not discriminate against you for exercising your privacy rights.

12. EEA and UK Privacy Rights

If you are located in the European Economic Area or the United Kingdom, our legal bases for processing personal information may include:

  • Performance of a contract, such as processing and shipping your order
  • Consent, such as sending marketing communications where consent is required
  • Legitimate interests, such as improving our website, preventing fraud, and providing customer support
  • Legal obligations, such as tax, accounting, and compliance requirements

You may have the right to access, correct, delete, restrict, or object to the processing of your personal information, as well as the right to data portability and the right to withdraw consent.

You may also have the right to lodge a complaint with your local data protection authority.

13. Children’s Privacy

Our website is not intended for children under 13 years old, and we do not knowingly collect personal information from children under 13.

If you believe a child has provided personal information to us, please contact us at withu@cinchora.com, and we will take appropriate steps to delete the information.

14. Third-Party Links

Our website may contain links to third-party websites, apps, payment providers, social media platforms, or other services.

We are not responsible for the privacy practices of third parties. We encourage you to review their privacy policies before providing personal information to them.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will update the “Last updated” date at the top of this page.

If we make material changes, we may notify you by posting a notice on our website or by other appropriate means.

Your continued use of our website after any changes means you accept the updated Privacy Policy.

16. Contact Us

If you have questions about this Privacy Policy, your personal information, or your privacy rights, please contact us at:

Email: withu@cinchora.com

You may also reach us through our Contact Us page.